NIKE / Live Performance
ADD COLOUR TO YOUR LIFE.
On the occasion of the sneaker relaunch Ichiban designs a whole new concept of a real-time event. Sophisticated live-painting performances in our interactive Paint Corner as well as light installations directly in Ichiban Store shall introduce to the customer, design model by design model, the vibrant color variety of Sprint Sister. In the run-up to the event Ichiban creates the whole visual communication strategy in order to introduce and promote the undertaking accordingly.
SPRINTSISTER / Impression
AGENCY - SCHÖN+GUT MEDIA - PRINT / LIVE PERFORMANCE & LIGHT INSTALLATIONS EVENT - PRODUCT LAUNCH TECHNIQUE - ADVERTORIAL / PAINTING / ANIMATION